4 BIG takeways from the last 7 days...

Published: Tue, 02/14/12

Greetings, Eric Wilkes here.

I hope you're having a great start to the week.

I'm sitting here looking out my office window as

I write this email on a cold, cloudy, windy day

reflecting on what I've learned this past week

at the all the different events. We just don't have

days like this very often in Arizona it's an extreme

rarity in fact. We average 350+ days of sunshine,

so it's the absolute perfect day to relax and reflect

on everything I learned the past 7 days.

I think the best thing to do is to summarize each

event by giving you my biggest take away from each.

Takeaway #1 - At my teammate Michelle's private

team mastermind where we setup complete marketing

systems and helped about 15 people develop their

strategies to explode their biz over the course of

2012. It was here where I learned the true importance

of not just communication but TEAM communication.

This expands on the previous email I wrote about

ramping up my personal communication, let me explain...

Some of our team felt like they were floating around

in outerspace (no offense if you are reading this

but some of them were). Part of it was due to the lack

of team communication. Understand that Michelle and

I are on the same team and we both have our strengths

and weaknesses. Where some of our teammates were

having trouble, Michelle and I should have communicated

which one of us would have been better to serve our

team and tackle the issue. This delegates the effort and

work on BOTH our parts and allows us to ensure all of

our team members are on the same page and thus increase

the output/productivity of each individual to further the

growth of our business and help our new teammates

get on their way to their first sale much faster.

On the other hand, communication is a two-way street

so our team knows now that we are available to help.

Bottom line, communication with your team and biz

partners will help everyone involved and keep us moving

in the forward direction.

Take away #2 - My biz partner Adam's first ever LIVE

event he put on himself. I can say I was impressed

(after all it's why I've partnered with him on a couple

of different ventures). Adam really knows his stuff

and has recognized a HUGE shift in the market place.

My biggest take away from this event was the fact

that there is MORE money made OFFLINE everyday

and that regardless of what business you're in, it's

all about the marketing to position yourself in front

of your target audience. Whether you make money,

break even or take a loss while doing your market

testing, you're guaranteed to learn something and

propel yourself one step closer to being profitable.

Take away #3 - Mark Hoverson's info-blueprint live

event. At this event, I learned a very unique way to

engage an audience. Mark had the entire room

divide up into groups and had each of them come

up with a product they were going to sell. Each person

had a limited time to come up with an offer then had

them vote to eliminate each other. At the end, those

who sat down voted for the winner of the best offer.

This was unique because not only did we hear

every single person's offer but everyone heard the

good and bad. I've never learned more from a

live event in my LIFE because I got to hear so many

different offers get critiqued by peers with all sorts

of different ideas that really got my personal creative

juices flowing.

I can't even begin to tell you how much money will be

brought into my life because of this event.

Take away #4 - Don't be a cheesy sales person. Be a

straight-up, stand-up marketer. I used to be one of those

rookies who put my unsubscribe link wayyyyy at the bottom

so people wouldn't see it. That's the difference between

and amateur and a pro, you see I want people to unsubscribe.

It costs more money to have people on my email list who either

don't read my emails to begin with or never buy. It's better to

cultivate a list of loyal subscribers like you who actually read

my stuff that way I can better server you.

WHEW! That's a lot and my head is spinning, Adam is staying

at my house tonight and we still have a TON of stuff to get done

with our new partnership, setting up marketing campaigns, websites,

keyword research, writing ads, testing autoresponders and all that

fun stuff you have to do when you start a new business. But I'm

pumped because our goal is to see how fast we can ramp up our

business from scratch, we'll keep you in tune with how things are

going!

Speak more soon,

Eric Wilkes

PS - for a sneak peek at what Adam and I are up to, check

it out here >> http://7500permonth.net